How to Start a UK Home Care Business in 2024
If you want to start a UK Home Care business in 2024, you’ll be in good company.
In 2020, there were 10,200 registered home care services in England, 526 in Wales, 1,062 in Scotland and 302 in Northern Ireland [An overview of the UK Homecare Market, Homecare Association, December 2020].
The demand for quality home care is soaring, especially with an increasing population of older and disabled people, favouring the comfort of their own homes over residential care facilities.
But before you dive in, there are some critical steps to follow. Here’s how you can get the ball rolling.
Research & Planning
First things first, do your homework. Is there a demand for home care services in your target area? Are you focusing on elderly or disability care? Knowing your target audience will help tailor your services. Don’t forget to check out the competition. The last thing you want is to set up shop in an oversaturated market.
Regulations
In the UK, you can't set up your home care agency and call it a day. There are strict regulations to meet under the Health and Social Care Act 2008.
In England, you’ll need to answer to the Care Quality Commission (CQC). The CQC independently regulates health and social care services, including registering care providers and carrying out inspections.
On an inspection, the CQC considers 5 key questions - whether your service is safe, effective, caring, responsive to needs and well led. Similar to an OFSTED rating used for schools, home care businesses are rated on a scale from ‘Inadequate’ to ‘Outstanding’.
A Registered Manager For Your Home Care Business
Every home care agency will need a Registered Manager, with an up-to-date DBS (Disclosure Barring Service) check and proof they have the skills, qualifications and experience necessary to manage the day-to-day business.
Scotland, Wales, and Northern Ireland have their own regulators, so make sure you know what's expected depending on where you are in the country.
As part of your application, you’ll need to provide a statement of purpose that describes what you do, where you do it and who you do it for. The CQC have provided some handy tips and templates on their website to help with this.

Finances
Now, onto the money bit. You're going to need startup capital to get this business off the ground. Think about staff wages, equipment, marketing and other operational costs. Look into business loans, grants or even roping in investors if your idea has got legs.
Recruitment
You can't do it all on your own! When it comes to hiring staff, you need to be super picky because these are the people who’ll be representing your home care business. As well as carrying out the necessary qualification and background checks, you’ll want to hire carers who are a good fit with your company culture.
Training & Policies
Ensure all staff are properly trained, especially in health and safety protocols. You should also have a robust set of company policies in place. This is a healthcare business, so things need to be tighter than a drum when it comes to regulations and safety.
Marketing & Branding For Your Home Care Agency
Once you're set up, you need to let people know you exist. Get a website sorted and focus on search engine optimisation (SEO), get active on social media and think about local advertising. Word-of-mouth is pure gold in this line of work, so don't underestimate the power of good reviews and customer testimonials.
Ongoing Management
Last but not least, keep an eye on things as they progress. Regular training, customer feedback, staff appraisals, and staying up to date with industry standards and regulations are essential for long-term success.
Digital Care Solutions
Now you've laid the groundwork, it’s time to power-up with technology. Home care software will be a necessity in 2024 (but then we would say that!). For over 20 years, Tagtronics have helped hundreds of home care companies on the frontline to care better.
Our user friendly and innovative, person centred software mimics the way your care teams like to work.
What to Look for in Home Care Software
- User-Friendliness: Choose software anyone could use. The last thing you want is your care team struggling to understand a complicated dashboard.
- Comprehensive Features: Go for software that combines admin, care planning, billing and communication. In other words, an all-in-one home care software solution.
- Compliance: Make sure it meets all UK healthcare data protection standards.
- Scalability: Opt for something that can grow with you. As your business expands, you don’t want to go back to the drawing board.
- Customer Support: Things will go wrong; it’s tech, after all. Solid and reliable customer service can be a real lifesaver.
Integration Tips
- Training: No matter how user-friendly, new software needs an introduction. That’s why we offer free and unlimited ongoing training sessions for your carers.
- Test Run: Before going full scale, do a test run. You’ll uncover glitches and identify training needs.
- Feedback Loop: Keep communication lines open. Your team’s insights will be invaluable for making tweaks.
- Regular Updates: Tech evolves rapidly. Make sure you’re always up to date with the latest versions and features.
Starting a UK home care business in 2024 will no doubt be a challenge but equally rewarding at the same time. As a leading provider of home care software, we’ve supported hundreds of home care agencies to get started on the right foot, and we can do the same for you.
If you have any questions about our all in one home care software solution, call 01254 819205 or email us at howcanwehelp@tagtronics.co.uk